Twitter introduces Stories-like ads in Fleets

Posted by - June 2, 2021

In a bid to take on Facebook and Snapchat, Twitter has announced to bring Stories-like vertical format, full-screen ads to its Fleets feature for the first time. Fleets are disappearing tweets that sit in a row at the top of users’ Twitter handles on smartphones. “Fleet ads are full-screen billboards for advertisers. Appearing in between